My Next Air-Cond
YORK, a brand of by Johnson Controls, leverages on its deep understanding of temperature control and heritage of cutting-edge research to provide the best temperature control solutions available around the world today.
Ambassadors that are driving nearby competitor’s presence in Klang Valley, Penang and Johor
Campaign Focus
Geo-location
Campaign Type
Car Window Crowdvertising
My Next Air-Cond Campaign is a branding and guerilla marketing strategy campaign. The campaign focus was to build brand equity and presence nearby YORK’s competitors retail, service centers and factory areas.
Results
3,615,226.5
KM Traveled
16,609,040
Impressions
4.33
Estimated CPM